Behavioural Economics for Business

Author(s): Bri Williams


Best selling books like Nudge, Predictably Irrational and Thinking Fast and Slow have put Behavioural Economics on the business radar. While making this emerging field of behavioural science accessible, the time has come for a book to show those in business how to apply Behavioural Economics to real world business issues. Behavioural Economics for Business is the answer.


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Product Information

General Fields

  • : 9781367507319
  • : Blurb, Incorporated
  • : Blurb, Incorporated
  • : June 2016
  • : .528 Inches X 12.528 Inches X 9 Inches
  • : books

Special Fields

  • : Bri Williams
  • : Paperback
  • : English